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The name of the city of Gera originally referred to the section of the Elstertal where the city is located today. In 1882, Oscar Tietz founded the shop with the money from his rich uncle Hermann Tietz, which over the years would develop into one of the most successful department store chains - Hertie. The theater stages of the city of Gera merged with the Landestheater Altenburg in 1996 to form the Theater Altenburg-Gera. The textile industry had gained importance in Gera since the 15th century. It is assumed that the name Gera originated before the Migration Period. Slavs had lived there since the 8th century and had retained the name.

Unlike traditional media such as books or films, exclusive video content is not only extremely valuable on social media. GERA, Bad Köstritz Film-, Medien-, Videoproduktion is able to offer you a wide range of video production possibilities. Recordings with several cameras of events, concerts, musicals, talk rounds, readings, TV reports, company portraits, image films and much more. The equipment used is state-of-the-art. The video recording is always in 4K / UHD. If there is enough time until the (online) publication, nothing stands in the way of producing in 8K.